Brazilian Penguin-Companhia’s Tweet for a Read campaign takes authors harassing readers to a new level. They’re offering a smart bookmark to readers that senses how long it was since you last picked up the book you’re reading and lets the author know so they can tweet you to pick it back up.
Who wants a guilt trip for not finishing a book within a week?
This basically encourages bad behaviour from authors.
My psychic powers tell me this will not be the new must-have gadget for bookworms.