Tag Archives: Christmas

UK Publishing’s ‘Super Thursday’ – 503 Books Released in Time for Christmas

BOOKSHOP

Today is Super Thursday, the day publishing houses release their (mostly hardcover) books into the wild for frenzied Christmas consumption in order to boost dead tree sales in bricks-and-mortar bookshops. Last year saw over 300 titles released in a single day, paling in comparison to today’s 503.

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UK publishing’s Super Thursday – 300+ books released in time for Christmas

waterstones bookshop

Super Thursday was a couple of days ago. Before this year, it had been an unofficial event. Now publishers are co-operating in order to boost book sales in our dwindling bricks-and-mortar book shops, now numbering just 2,300 serving a population of over 60 million.

Continue reading UK publishing’s Super Thursday – 300+ books released in time for Christmas